Warner Bros. & Dr. Martens
Role:
360° Project Lead Designer
Project with: @poweredby_iodf
Taking Dr Marten's digital. The classic DM with a few twists. Worn by all in the 100th Anniversary digital Mad Max x Blade Runner universe.
Thanks for the 3D scanning team Formcapture.
Teaser
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DR. MARTENS x WARNER BROS.
100TH ANNIVERSARY IS HERE
Vengeance. Solidarity. Redemption. Dystopian films have captured the collective imagination for decades — with humanity reflected in alternative futures. Our second collaboration with Warner Bros. pays tribute to the enduring iconography of Blade Runner (1982) and Mad Max: Fury Road (2015).
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Excerpt form Dr. Martens website
Avatars
Environments
Shoes
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1460 MAD MAX: FURY ROAD BOOT
The 1460 Mad Max boot is built from textured Old Harness leather punched with rivets and fitted with an all-over harness anchored by gold hardware. The laces are equipped with a spearhead lace charm printed with the Immortan Joe emblem, and the backstrap is printed with one of Nux’s memorable quotes: WHAT A LOVELY DAY.
JADON MAD MAX: FURY ROAD BOOT
The Jadon Mad Max boot is a chrome-plated rework of our most recognisable platform boot. Built from supple, waxy Orleans leather and stamped with a metal plate in the shape of Immortan Joe’s skull emblem, with a matching zip pull. The upper is printed with a skeleton arm and fitting with a chain threaded with red rubber. The laces are secured with gear-inspired eyelets and a gunmetal facemask charm.
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Excerpt form Dr. Martens website
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1460 BLADE RUNNER BOOT
The 1460 Blade Runner boot is built from our classic Smooth leather with a reflective grid print and a reflective tape strip on the backstrap. The boot is stamped with a moulded rubber Tyrell Corp patch and fitted with a matching lace charm and DM’s dog tag. The welt is printed with LIKE TEARS IN RAIN, with a hidden message inside the side zip.
JADON BLADE RUNNER BOOT
This futuristic rework of our Jadon boot is built from Smooth leather with a TecTuff heel. The boot is stamped with a large, moulded rubber Tyrell Corporation logo, also seen on the tongue, and embossed in the leather. The laces are fitted with a metal Tyrell Corp charm and an origami unicorn charm. Roy’s haunting words, LIKE TEARS IN RAIN, are printed on the backstrap.”
Excerpt form Dr. Martens website“
LIKE TEARS IN RAIN
Blade Runner is a neon-drenched cyberpunk dystopia set in Los Angeles in 2019. Claustrophobic and enigmatic, the film became a cult classic and inspired a generation. This limited-edition collection is built from our classic Smooth leather and features the Tyrell Corp logo and an origami unicorn charm. The boots are also marked with Roy’s haunting words: LIKE TEARS IN RAIN.WHAT A LOVELY DAY
Frenetic heavy-metal mayhem. Mad Max: Fury Road was an immediate cult sensation: brutal, unrelenting, and visually arresting. Our limited-edition chrome-plated collection is built using rugged, greasy leathers. Adorned with Immortan Joe’s skull emblem and other film-inspired hardware. WHAT A LOVELY DAY.”
Excerpt form Dr. Martens websiteBTS - Avatars & Clothing
BTS - Environment
BTS - Boots
The project is available in Dr. Martens & Warner Bros. Entertainment social media and website.
Link to website